Wednesday, June 29, 2011

In House: everything is 20% off at

YAY!! the time has come, we are marking down Spring product! Everything is 20% off at!
and did we mention, FREE SHIPPING!!

Shop now

Monday, June 27, 2011

courtney's view

Happy Monday everyone. With summer being in full swing and forth of July fireworks a week away, I couldn't help but be inspired by Courtney Cox's Malibu patio. Can you say poolside massages during the day and champagne firework toast at night? yes please!!

all photos: Elle Decor

Friday, June 24, 2011

painted floors

I was watching my new favorite show the other day, Million Dollar Decorators and Mary McDonald ( my favorite character) had painted a client's floor a striking black and white zigzag. At first I had the same reaction as the client~ shock! but then I soon started to LOVE the concept. What do you guys think? Paint, or no paint?

Have a great weekend!

Wednesday, June 22, 2011

In House: correspondence

Yesterday, I spent the last 5 hours of the "work day" reaching out to editors of various magazines in San Diego, Orange County, Palm Springs and Los Angeles. There are a few online publications that I can't seem to find any contact information on i.e High Gloss! I'm sure these editors are inundated with product suggestions, but they sure do make it hard to send them free stuff :)
Until I have the budget for PR, then in the trenches I will remain. But I just have to ask, does anyone have any suggestions on finding an editor contact that is not published?
Also, I finally ordered some personalize stationary from Rock Paper Scissors. Isn't it cute?

OH! and before I forget, just listened to the most amazing broadcast of Ali Brown's secrets to obtaining your higher power and higher consciousness, all the while finding success with ease and grace. If you have an hour I suggest listening here


Monday, June 20, 2011

meet blake

Over 1,000,000 shoes have been given to a child in need since TOMS started in 2006 through the ONE for ONE program. During a trip to Argentina, owner Blake Mycoskie had a revelation. He would come back to the states, sell his driving education business and start a shoe company that would work on the principal, sell one-give one. Shoes are the most basic fundamental necessity in order to prevent a disease called podoconiosis, a debilitating and disfiguring disease, also known as "Mossy Foot". And to expand his philanthropic empire, Blake has now introduced sunglasses.Pledging to give sight to one person in need, for every pair sold. Watch the video here. What an inspiration.

TOMS motto: "Make life more comfortable"...I'm purchasing mine today!

Friday, June 17, 2011

chartreuse, don't fight it.

The color chartreuse is not for the wallflower or the faint of heart. It is a bold, vibrant color that demands to be the center of attention, and come resort/spring 12 it will have it's time to shine. Here are but a few of the designers showing chartreuse for resort 12 (including kendall k. -sry don't have photos yet :)

what do you think, are you a chartreuse kind of gal?
jenni kayne, dvf, bcbg

Wednesday, June 15, 2011

sayonara spring

Shipped a big order out today: 330 units, 186lbs, 14 boxes ~ still a lot of inventory left but it was a nice chunk. Good day.

Monday, June 13, 2011


aww this first one really resonates with me!! best. feeling. ever.
Did you do anything cool this weekend? My weekend included cleaning, organizing my office, our neice's birthday party, stocking up on avocados and mangoes curbside, gardening, working a catering event and relaxing with free movie channel weekend!

all photos

Thursday, June 9, 2011


I thought I would share with you one of the embroidery layouts that I did for Spring 12. This is one of the less complicated ones, but there is still quite a bit that goes into laying out embroidery, or any embellishment for that matter. It's important to be really clear on placement, measurements, color and quality. For my Spring 12 collection, 8 out of the 31 styles put into work have some sort of embroidery or embellishment detail.
FYI this embroidery is going to be tonal- the yellow is a highlighter just showing contrast.

Next time, take a look at the detailing of that style you're wearing and think about all the design meetings and hours of layouts that it may have taken. crazy. It reminds me of that scene from the "Devil Wears Prada", when Meryl Streep's character is talking about the cerulean sweater. ha! so true.and how much do you love that movie?

p.s I'm challenging myself to a new blog routine starting next Monday. I'm hoping for Mon, Wed, Friday and thrilled to meet up with my friend Brandi to discuss a new blog layout. exciting!!!

Monday, June 6, 2011

Spring 12

I'm over half way done with my tech packs for Spring 2012 development! Only have 13 more to send out before Wednesday... and I keep reminding myself that I can do it ( like the little engine that could :) I am developing 10 more styles than I have for the last two seasons for a total of 30. Additionally, I will add in a very small "summer" capsule to keep things fresh.
My inspiration for next Spring is derived from a trip to Costa Rica that we took earlier this year. Bright bold colors, tons of embroidery and flowy silhouettes. ahh to be honest it's making me want to book another vacation NOW! which in turn only makes me work harder...crazy logic huh? I'm also using a lot more natural fibers like silk and cotton, which I'm thrilled about!! ~ stay tuned.

Wednesday, June 1, 2011

a little DIY inspiration

You may have heard me talk about my super friend Jenika. She has this amazing house with her boyfriend Robert that has been featured in apartment therapy a bunch of times. I love her blog because she regularly posts easy DIY projects for the interior-designed challenged. This one in particular really got my creative juices flowing. A headboard can completely change the look of the room, especially when you use a bold, vibrant print like she did! She makes it look so effortless.

If you're reading this head board, watch out! because I'm going to transform you one of these weekends!